Mario Abadia is a Madrid-based commercial director and editor working with Antiestático in Spain, with additional representation through Oriental Films covering LATAM and US markets. Since joining the industry in 2015, Abadia has directed campaigns for fashion brands including Mango's Sustainable Stores and Menswear Essentials FW25 featuring tennis player Casper Ruud, Scalpers' Adrenaline campaign, Zalando menswear, and Under Armour's Unboxing Toni Rüdiger. His luxury portfolio includes Etro's Earthbeat campaign, Lexus Excellence featuring collaboration with acclaimed restaurant Disfrutar, and G'Vine spirits partnering with Spanish actor Jaime Lorente. Hospitality work spans Iberia Airlines' Un viaje a Europa, Meliá Dubai's We are me Dubai, and Palladium Hotel Group's short film Swel shot in Mexico. Abadia frequently collaborates with cinematographer Guille Vázquez and sound designer Jose Plaza, shooting on Arri Alexa platforms with Zeiss and Sigma lenses. His production scope extends internationally across Morocco, Mexico, Dubai, and Spain. Beyond commercials, Abadia directs music videos including Morad's Mi Mente shot in Morocco and work for artist DENOM.