Joshua Kissi is a New York-based director and photographer represented in the US by division7 (worldwide signing announced November 2020) and listed on Smuggler’s European commercial roster. Raised in the Bronx, he co-founded menswear platform Street Etiquette and inclusive stock company TONL, and collaborated with Google Pixel on Real Tone imaging technology. Commercial highlights include Google Pixel’s Super Bowl 2022 “Seen on Pixel” / Real Tone film (Cannes Lions Grand Prix), Chevrolet’s “Holidays with Mrs. Hayes” (SHOTS Best Direction, Clio Bronze, AICP Post color, Ciclope Silver cinematography with DP Patrick Golan), and The New York Times Questlove film (D&AD Wood Pencil, Clio Silver, Ciclope Bronze Direction). Brand work spans Nike (Kids of Immigrants “Every Day. Every Way”), Lincoln (“Where We Grow,” which he wrote, directed, and starred in), Hennessy x NBA, McDonald’s, New Balance, Hyundai, Ulta Beauty “The Muses,” LinkedIn, LIFEWTR, ON Running, Beats by Dre, 3M, SNL, Daily Paper, and Eastpak. He was shortlisted for Ad Age Best New Director (2023) and shots New Director of the Year (2022), and named to Adweek’s 2021 Creative 100. His spots center community and culture through docu-inflected, fashion-aware storytelling.