Directory

Loading roster · …

agencyproducer
RosterSign inSave a project
← Directory
Director dossier

Jonas Lindstroem

Jonas Lindstroem is a Berlin-based director and photographer whose work bridges fashion, film, and conceptual art.

fashion-lifestyledialogue-performancemusic-drivendocu-styleaction-sportsrestrained-professionalprovocative-cinematiceditorial-coolcinematic-epicathlete-intimate
Save to a projectFull portfolio
JLReel checkOpen the director's portfolio
Production company & representation
Iconoclast
Production company · US, FR, DE · verified Jul 2026
Save to a project to access verified outreach.
Recent press & creds
Vimeo Staff Pick for Sephora "The unlimited power of Beauty"
Vimeo · 2020 · award
Vimeo Staff Pick for Kendrick Lamar "ELEMENT"
Vimeo · 2017 · award
Vimeo Staff Pick: Best of the Month for Kendrick Lamar "ELEMENT"
Vimeo · 2017 · award
Selected clients
Calvin KleinNikeHermèsLouis VuittonRimowaKendrick LamarSephoraUnder ArmourReebokAdidas

Bio & background

Jonas Lindstroem is a Berlin-based director and photographer whose work bridges fashion, film, and conceptual art. After studying Visual Communication at the University of the Arts Berlin—with a formative year at the London College of Communication—Lindstroem built his practice on a foundation of skateboarding's DIY ethos and image-first storytelling. His 2017 music video for Kendrick Lamar's "ELEMENT" earned Vimeo Staff Pick honors and coverage in The New Yorker, establishing him as a visual voice unafraid to push into narrative and experimental territory. That same year, his 15-minute film installation "Truth or Dare – 21 Performances" premiered at Johann König gallery in Berlin and traveled to Art Basel Miami, C/O Berlin, and ECAL Lausanne, launching online via Nowness. His commercial work includes the 2019 global Calvin Klein campaign "I Speak My Truth In #MYCALVINS," a 21-film series starring Shawn Mendes, Billie Eilish, A$AP Rocky, Indya Moore, Bella Hadid, and Kendall Jenner. For Nike, he directed hero spots for the 2024 Olympics featuring LeBron James, Sha'Carri Richardson, and Giannis Antetokounmpo. His luxury portfolio includes fragrance and fashion campaigns for Hermès and Louis Vuitton, the Roger Federer and Adwoa Aboah films for Rimowa, and the Renault 5 Roland Garros launch. His 2020 Sephora film "The Unlimited Power of Beauty," a three-minute meditation on identity and time, earned a Vimeo Staff Pick. Lindstroem published his first monograph, "BELIEVE," in February 2024 in an edition of 500 that sold out, with an accompanying exhibition at Yvon Lambert Paris. He is working with Iconoclast for film across the US, France, Germany, the UK, and Scandinavia, and by WE FOLK for photography.

Reviews

No reviews yet.

Sign in to add review

Full credentials

Awards
  • Vimeo Staff Pick for Sephora "The unlimited power of Beauty"
    Vimeo · 2020
  • Vimeo Staff Pick for Kendrick Lamar "ELEMENT"
    Vimeo · 2017
Vimeo Staff Pick: Best of the Month for Kendrick Lamar "ELEMENT"
Vimeo · 2017
Press
  • Introducing the new Reebok by Kerby Jean-Raymond and Jide Osifeso with 'Reconnect'
    Vogue · 2021
  • Jonas Lindstroem, Nadine Ijewere and BETC's Sephora film celebrates the unlimited power of beauty
    It's Nice That · 2020
  • Calvin Klein "I Speak My Truth In #MYCALVINS" campaign coverage
    Billboard · 2019
  • Viewfinder feature on Jonas Lindstroem
    Emmazed · 2019
  • Hermès FW 2019 campaign coverage
    Models.com · 2019
  • Hermès SS 2019 campaign coverage
    Models.com · 2019
  • Kendrick Lamar's lyrics get the images they deserve in the video for Element
    The New Yorker · 2017
  • The photographer turning his hand to alternative facts
    Another Magazine · 2017
  • Interview with Jonas Lindstroem
    Metal Magazine · 2017
  • Profile: Berlin photographer Jonas Lindstroem on fashion and film
    Freunde von Freunden · 2016
  • SSAW Magazine editorial coverage
    Models.com
  • T Magazine editorial coverage
    Models.com
  • Truth or Dare – 21 Performances installation premiere at Johann König gallery
    Johann König Berlin · 2017
  • Truth or Dare exclusive launch on 032c.com
    032c · 2017
  • Truth or Dare online premiere via Nowness
    Nowness · 2017