Harold Einstein is a comedy commercial director known for precise, deceptively simple performance work across US and UK brand comedy. After roughly six years at Station Film, he co-founded Dummy Films in Venice, California in 2013 with EP Eric Liney; Dummy remains his primary US home. Shots contributors have called him a “comedic tour de force” and “the Mondrian of adland,” citing extreme precision and ridiculously simple clarity. Signature earlier work includes the Crest “You can say anything with a smile” campaign (Gold; Station Film), remembered spots such as Crest “Bulldozer,” and a deep Kayak comedy run including “Crooner” (2012). National airings include Super Bowl-associated films for Cheetos (MC Hammer, 2020), Reese’s (2020 and 2024), and CarMax (2014), plus celebrity comedy for QuickBooks (Danny DeVito) and Realtor.com (Elizabeth Banks). Recent output covers Wonderful Pistachios with Josh Allen, Cadbury Bournville’s “Enjoyed not Endured,” Airheads’ head-inflation revival, Hellmann’s “Brings Out the Best,” Volkswagen France’s “Decidophobia,” Dole Fruit Bowls “Lost,” and Back Market’s “Promise”/“Mother” via Packer Productions. UK work includes Kwik Fit through Outsider. His lane is comedy-performance and dialogue-led storytelling in CPG, insurance, travel tech, and auto service.