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Dave Ma

Dave Ma is a commercial and music video director known for cinematic storytelling that captures real emotion and the tension between the tangible world and interior lives.

heartfeltmusic-drivendocu-stylerestrained-professionalconversational-authenticrestraineddocumentary-realcinematic-epicintimate-closeuphandheld
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Production company & representation
FINCH
Production company · AU, NZ · verified Jul 2026
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Recent press & creds
Rebel Sport 'Malakai' Campaign - Four Axis Awards
Axis Awards · 2017 · award
Multiple UKMVA Nominations
UK Music Video Awards · award
Ruffian Adds Director Dave Ma for U.S. Representation
SHOOTonline · 2021 · press
Selected clients
FoalsNikeRebel Sport

Bio & background

Dave Ma is a commercial and music video director known for cinematic storytelling that captures real emotion and the tension between the tangible world and interior lives. Raised by a Chinese greyhound trainer and an Australian maternity nurse, Ma established himself in London's indie music scene as a photographer and director, shooting portraits of Nick Cave, TV On The Radio, Sonic Youth, and The 1975. He developed an extensive partnership with Foals, directing music videos including "Balloons," "Olympic Airways," and "Spanish Sahara," plus a live feature film at Royal Albert Hall. His music video for Flight Facilities' "Clair de Lune" has been seen by millions and remains his most complete personal work. Ma's commercial portfolio includes campaigns for Subaru, Nike, Cricket Australia, Rebel Sport, TSB, O2, Honda, Vodafone, and Nokia. His Rebel Sport "What's Your Why?" series featured Paralympian Sophie Pascoe and rugby star Malakai Fekitoa, the latter winning four Axis Awards in New Zealand. Ma earned multiple UKMVA nominations for his music video work and is influenced by Ron Fricke's Baraka, Paul Thomas Anderson's Magnolia, and Werner Herzog. He prefers natural locations over studio environments and maintains a hands-on DIY ethos. Ma splits time between Los Angeles and London and is working with FINCH in Australia and New Zealand.

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Full credentials

Awards
  • Rebel Sport 'Malakai' Campaign - Four Axis Awards
    Axis Awards · 2017
  • Multiple UKMVA Nominations
    UK Music Video Awards
Press
  • Ruffian Adds Director Dave Ma for U.S. Representation
    SHOOTonline · 2021
  • The Work That Made Me: Dave Ma
    Little Black Book · 2021
  • Dave Ma Captures Paralympian Sophie Pascoe for Rebel Sport
    Superprime Films · 2017
  • Director ID: Dave Ma
    Directors Library · 2016
  • Interview: Dave Ma
    The Quietus · 2016