Bradley & Pablo are the British directing duo of Bradley Bell and Pablo Jones-Soler, LA-based filmmakers working with Prettybird in the US and UK.
Bradley & Pablo are the British directing duo of Bradley Bell and Pablo Jones-Soler, LA-based filmmakers working with Prettybird in the US and UK. They met studying graphic design in London around 2010 (Chelsea and Central Saint Martins/Camberwell) and began formal collaboration around 2012–2014 through late-night projects, Maya 3D animation, and experimental fashion films for Illustrated People and Christopher Raeburn after signing to Blink’s fashion division. Their breakout was QT’s “Hey QT” (2015), followed by Charli XCX (“Vroom Vroom”; the SXSW-headlining 2021 documentary Alone Together on Hulu and BBC iPlayer), Silk City/Dua Lipa’s VMA-nominated “Electricity,” Rosalía, Harry Styles, and a 2021 U.S. Music Video Awards Best Director nomination. Commercial work includes an ongoing Heineken relationship and Desperados’ “Guao Guao” with LePub, Tesco Whoosh with BBH, Holland & Barrett’s singing body-parts spot “Back Your Body” with Lucky Generals, and Balmain’s Fracture—a Channel 4–linked scripted advertising project with Sunshine they call their first scripted piece. Process hallmarks include heavy pre-pro, videomatics, design-led composition, and a shift toward story-led direction with subtle comedy and cultural satire.
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