bedroom is the London-based director duo of Soren Harrison and Amir Hossain, who began collaborating as teenagers when they made their first film together at age fourteen. They named their partnership 'bedroom' after Soren's bedroom, which served as their original creative headquarters. Their work spans graphic design, photography, and moving image, characterized by vibrant color, inventive art direction, and idiosyncratic compositions. Their distinctive visual language shifts between fuzzy, homemade aesthetics and pop-y, dynamic approaches. They developed full campaigns for musician friends early on, quickly gaining momentum in the music video world with collaborations including Arlo Parks, beabadoobee, The 1975, Måneskin, Benee, Chloe Qisha, Teddy Swims, and Kasabian. Commercially, bedroom has created campaigns for McDonald's, Oreo, Coca-Cola, Converse, Dr. Martens, ASOS, Superdry, CASS, and Beats. Their recent McDonald's work featured a Teletubbies-inspired world built as an immersive set at a Toronto studio. They have earned multiple UK Music Video Awards nominations, including Best New Director and Best International Rock Video. As of July 2026, they are working with FRIEND in the UK and MERCHANT for Canadian commercial representation.